To communicate more clearly, look to your feet
Next time you are about to throw that double-glazing brochure in the recycling bin, stop. It is worth studying how the language and look have been crafted.
Anne Wilson When I ask researchers how they read journal articles, most say they read the title, abstract and possibly the first sentence or two. Then they skip to whatever has drawn them to the topic. It might be the…
Lucy English As PhD students and researchers, communicating with people outside our discipline can open our minds, expand our horizons and help to develop our thinking. It can also lead to fruitful collaboration. In a session for PhD researchers about…
Heather Dyer I am an academic writer and a children’s author. On the face of it, these two forms of writing are at opposite ends of the spectrum. But actually, they have a lot in common. • They’re both about…